Our Approach

As markets move at a swift pace, market research and intelligence become critical for all businesses. Acuity’s end-to-end market research consultancy helps you understand markets. We are industry-agnostic and work across the value chain of a particular industry/process to deliver value and trustworthy data. Our research is anchored in empathy- and emotion-driven responses for B2C studies and fact- and data-driven insights for B2B studies that help brands and businesses understand the crux of the problem and make informed decisions.

Support we offer

How we are different

A global track record of 17+ years of being a trusted partner to some of the world’s largest market research and consulting firms

Access to millions of B2B and B2C respondents leveraging different online panels from a strong panel network of over 50 sample providers

A proven leader in market research ancillary services such as survey programming, online surveys, gaining access to hard-to-reach and popular samples, managing fields, analysing survey results, and sharing insights from research – collectively and on a standalone basis

Holding industry-leading certifications and a sophisticated compliance framework. A corporate member of ESOMAR, adhering to its Market Research Code. ISO 20252-, 9001-, and 27001-certified, ensuring the highest levels of data security and compliance.

What we have done

Study of small business owners, conducted for a leading financial institution
What we are proud of

25%

cost savings

22%

time savings

Market size, share and industry analysis for a leading consulting firm
What we are proud of

15%

Cost saved through correct target audience

5%

New sales strategy helped to increase sales

Imparting understanding of luxury goods usage
What we are proud of

Client was able to gain an understanding of global luxury goods usage

Client was also able to recognise the types of and motives behind luxury goods purchases and usage

Our perspective on Market Research and Insights

post page Blog
Artificial intelligence in market research

Artificial intelligence ..... Read More

post page Blog
Consumer Psychoanalysis – Bright Prospects for Market Research in the COVID-19 Era

Every development has it..... Read More

Thank you for sharing your details

Share this on