Support we offer
- Routine automated audits on content such as disclaimers, SEO, PDF properties, Cookie Law, and W3C compliance
- Accessibility checks such as WCAG 2.0 and BS8878 compliance
- Automated website monitoring for broken links, redirect routines, and on demand analysis and searches
- User journey testing and cross-browser testing
- Semi-automated orchestrated content migration; moving of content and/or data across platforms upon platform change
- Automated mass uploads/disclaimer edits/content renaming post-company mergers and acquisitions
- Archival of content in desired format (PDF/images) for record-keeping
- Web scraping/negative news search
- Tools: UiPath, WorkFusion, Scrapy, Python, Selenium and iMacros
How we are different
Capital markets background of all our digital marketing personnel, helping understand underlying digital marketing campaigns better
Access to skilled talent pool at competitive rates – cost savings between 30% and 40%
Strong technology support team, providing seamless capital-market-intensive web technology solutions that straddle multiple disciplines
Flexibility to scale up and down based on demand dynamics and seasonal factors
What we have done
Fund Marketing Services for a Europe-based Asset Manager
What we are proud of
$2.4m
annualized cost savings
>30,000
reports generated per annum
Web Content Management for a US-based Asset Manager
What we are proud of
$1.6m
in annualized cost savings
60%
decrease in turnaround time
Our perspective on Automation & Web Solutions
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Asset Management , Digital Marketing , Fund Marketing Services
Meet our experts
Fauzaan Farook
Associate Director, Fund Marketing Services
Fauzaan manages multiple Fund Marketing Services teams in Colombo focusing on the Digital Marketing practice. He has over 19 years of total experience in the software and capital markets industries. He currently manages the end to end delivery of all digital marketing accounts at Acuity Knowledge Partners. Prior to this, he played the role of head of PMO in Quantitative Research. Fauzaan holds a Masters in Project Management specialising in Business Administration and Bachelor of Science (hons) in Information Systems.
Fauzaan Farook
Associate Director, Fund Marketing Services
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