Content-Driven Investment Banking Marketing Support

Overview

Acuity Knowledge Partners is a globally trusted partner to merchant banks, investment banks and advisory firms in public and private markets. As a leading knowledge process outsourcing service provider, we have the expertise and experience in crafting bespoke investment banking marketing materials tailored for bulge, boutique, regional, and middle-market investment banks. Our teams provide end-to-end Investment Banking Marketing Support, including industry updates and analysis, deal readers, and niche or emerging theme-based whitepapers, post-deal marketing materials, conference materials, and various other marketing collaterals designed to attract new prospects and targets.

We work closely with global & regional investment banks, boutique and middle-market investment banks, and advisory firms and aim to assist low-bandwidth marketing teams via quick deployment of multidisciplinary delivery team with various domain experts within a short timeframe.

Deal execution and marketing teams experience bandwidth constraints to handle quarterly/monthly marketing volume peaks amid increasing need for marketing initiatives for deal origination. Hence, forming a strategic partnership with a capable investment banking marketing materials service provider that delivers high-quality marketing reports, rapid turnaround times, and a multidisciplinary delivery model can serve as a critical enabler of efficiency and impact.

Who we serve

Boutique Investment Banks & Advisory Firms
Lower & Middle Market Investment Banks
Bulge Bracket Investment Banks

Content-Driven Marketing Support - Support we offer

General Marketing & Publishing

Newsletters
Deal Reader/M&A reports
Industry Analysis/Primers
Thought Pieces
Whitepaper
Idea General Deck
Case Study
Infographic
Deal & Company Tombstones
General Marketing Collaterals (Blogs, Articles, Brochure, Weekly Digest etc.)
Macroeconomic Updates
Index Monitoring, Public & M&A Comps Updates

Preparation & Post Conference Materials

Attendee Profiles
Company Profiles
Meeting Transcriptions
Q&A Records/Tracker
Prospect Diligence Tracker

Post Deal Marketing

Buyer List for Marketing Purposes
Target List for Marketing Purposes
Deal Case Study
CRM/Salesforce Data Management
Email ID/Contact Data Lists

Marketing Opportunity Analysis/Consulting

Geography/Country Analysis
Sector/Industry/Vertical Analysis
Business Model Analysis
Consolidation/Whitespace Analysis
Credential Checks
Organizational Charts & Structures
Key Competitor Comparison
Supply and Value Chain Analysis
USP & KIC Formulation

How we are different

ONE-STOP SHOP OFFERING A WIDE RANGE OF SERVICES

We provide a full suite of services, combined with extensive investment banking knowledge and marketing experience, including marketing research and content creation support across the domain from curating thought leadership materials to post deal marketing initiatives

DEEP FUNCTIONAL KNOWLEDGE

We have deep functional knowledge of all aspects of investment banking marketing, (including research, analysis & publishing, financial copywriting, presentation & graphics, along with all associated tools) gained from supporting marketing & deal teams of several investment banks

EXTENSIVE COVERAGE WITH SECTOR-FOCUSED SMEs

We have expertise across a broad range of sectors. Our specialised analysts have in-depth sector understanding and experience in delivering curated critical insights, value-added research and analysis

STRONG INTEGRATION AND HIGH BUSINESS VALUE

We ensure seamless integration with our client's existing marketing processes and teams, providing a smooth and efficient service, resulting in improved operational efficiency and enhanced decision-making

MULTIDISCIPLINARY TEAMS WITH FLEXIBLE DELIVERY & UTILIZATION MODELS

Best suited for marketing initiatives undertaken by both marketing teams and investment bankers, with projects being delivered by a dedicated delivery team that has deep understanding and awareness of investment banking marketing needs