Content-Driven Marketing Support for Investment Banks

Leverage Acuity’s domain-rich content creation services—purpose-built for investment banking marketing—to accelerate time-to-market, reduce turnaround times, and enable marketing teams to focus on strategic priorities and high-value initiatives

Overview

Acuity Knowledge Partners is a globally trusted partner to global investment banks and advisory firms. As a leading knowledge process outsourcing service provider, we bring deep domain expertise and a proven track record in supporting the marketing functions of bulge, middle-market, and boutique investment banks. Our dedicated content creation and development services are designed to enhance brand visibility, drive client engagement, and support strategic marketing initiatives across channels.

We offer a comprehensive suite of content creation and development solutions tailored to the unique needs of investment banking marketing teams, including: crafting high-impact whitepapers, market commentaries, and industry insights; developing visually compelling and data-rich newsletters, brochures, and factsheets aligned with brand guidelines to amplify outreach; assisting with content for conferences, webinars, and targeted marketing campaigns, including speaker bios, event summaries, and post-event reports; leveraging our in-house research capabilities to provide data-driven narratives and market intelligence that strengthen marketing messages.

With a global delivery model, scalable teams, and deep understanding of financial services, Acuity enables marketing teams of investment banks to operate with greater agility, creativity, and efficiency—freeing up internal resources to focus on strategic priorities.

Who we serve

  • Boutique Investment Banks & Advisory Firms
  • Lower & Middle Market Investment Banks
  • Bulge Bracket Investment Banks

Content-Driven Marketing Support - Support we offer

General Marketing & Publishing

  • Newsletters

  • Deal Reader/M&A reports

  • Industry Analysis/Primers

  • Thought Pieces

  • Whitepaper

  • Idea General Deck

  • Case Study

  • Infographic

  • Deal & Company Tombstones

  • General Marketing Collaterals (Blogs, Articles, Brochure, Weekly Digest etc.)

  • Macroeconomic Updates

  • Index Monitoring, Public & M&A Comps Updates

Preparation & Post Conference Materials

  • Attendee Profiles

  • Company Profiles

  • Meeting Transcriptions

  • Q&A Records/Tracker

  • Prospect Diligence Tracker

Post Deal Marketing

  • Buyer List for Marketing Purposes

  • Target List for Marketing Purposes

  • Deal Case Study

  • CRM/Salesforce Data Management

  • Email ID/Contact Data Lists

Marketing Opportunity Analysis/Consulting

  • Geography/Country Analysis

  • Sector/Industry/Vertical Analysis

  • Business Model Analysis

  • Consolidation/Whitespace Analysis

  • Credential Checks

  • Organizational Charts & Structures

  • Key Competitor Comparison

  • Supply and Value Chain Analysis

  • USP & KIC Formulation

Thought Leadership & Editorial

  • Newsletters (Weekly/Monthly/Quarterly)

  • Deal Reader/M&A reports

  • Whitepapers

  • Industry Insights

  • Thought Pieces/Thematic Research

  • Macroeconomic and Geographic Intelligence

  • Industry Primers

  • Market Commentaries

  • Deal Spotlight/Case Studies

  • Blogs, Articles, Brochures, & Weekly Digest

Events, Conferences & Campaigns

  • Speaker/Attendee Bios

  • Company Factsheets

  • Event/Conference Summaries

  • Tracking Industry Events, Conferences, and Roadshows

  • Event-based Lead Tracking (e.g., attendees lists)

  • Post-event reports

  • Q&A Records/Tracker

  • Prospect Diligence Tracker

  • Meeting Transcriptions

Lead Generation

  • Prospect/Target Lists

  • Email ID/Contact Data Lists

  • Credential Checks

  • Competitor Tracking/Analysis

  • CRM Data Management

Visual & Creative Intelligence

  • Infographics

  • Factsheets

  • Teasers

  • Scorecards

  • Market Maps

  • Deal & Company Tombstones

  • Organizational Charts & Structures

  • Creative Design and Copywriting

  • Custom Template Design

How we are different

ONE-STOP SHOP OFFERING A WIDE RANGE OF SERVICES
ONE-STOP SHOP OFFERING A WIDE RANGE OF SERVICES
We provide a full suite of services, combined with extensive investment banking knowledge and marketing experience, including marketing research and content creation support across the domain from curating thought leadership materials to post deal marketing initiatives
DEEP FUNCTIONAL KNOWLEDGE
DEEP FUNCTIONAL KNOWLEDGE
We have deep functional knowledge of all aspects of investment banking marketing, (including research, analysis & publishing, financial copywriting, presentation & graphics, along with all associated tools) gained from supporting marketing & deal teams of several investment banks
EXTENSIVE COVERAGE WITH SECTOR-FOCUSED SMEs
EXTENSIVE COVERAGE WITH SECTOR-FOCUSED SMEs
We have expertise across a broad range of sectors. Our specialised analysts have in-depth sector understanding and experience in delivering curated critical insights, value-added research and analysis
STRONG INTEGRATION AND HIGH BUSINESS VALUE
STRONG INTEGRATION AND HIGH BUSINESS VALUE
We ensure seamless integration with our client's existing marketing processes and teams, providing a smooth and efficient service, resulting in improved operational efficiency and enhanced decision-making
MULTIDISCIPLINARY TEAMS WITH FLEXIBLE DELIVERY & UTILIZATION MODELS
MULTIDISCIPLINARY TEAMS WITH FLEXIBLE DELIVERY & UTILIZATION MODELS
Best suited for marketing initiatives undertaken by both marketing teams and investment bankers, with projects being delivered by a dedicated delivery team that has deep understanding and awareness of investment banking marketing needs

What we have done

CRM and marketing support to a US-based investment bank
What we are proud of

20-30% improvement in response rate

Centralised repository for reusability

CRM migration support to a technology-focused European investment bank
What we are proud of

80k+ contacts cleaned

End- to-end CRM migration support

CRM Data Migration And Ongoing Maintenance Support to a European Investment Bank
What we are proud of

40%

cost savings

20%

more client-facing time

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