Industry and competition research for a Fortune-200 payments behemoth

  • 40%

    Cost savings

  • 10%

    Additional bandwidth


CLIENT REQUIREMENTS
  • High-quality industry, competition and partner research
  • Key requirements were
    • Payment player profiles: offerings, geographic footprint, financial performance, stock charts, M&A and investments
    • Partner research: payment modes and partners of major e-commerce platforms globally, GMV sold and market shares
    • Events research: blockbuster e-commerce sales events (Single’s Day, Cyber Monday, etc.) – GMV sold, market shares, promotions, historical growth
    • Weekly economic updates: GDP, employment, consumer spending, savings rate, etc.
OUR APPROACH
  • Pyramid-based offshore team setup based on the complexity of work
  • Well-structured training and roll-out plan
  • Actionable insights delivered via detailed desk research on open and proprietary sources followed by analysis
  • Close collaboration with consultants on projects to understand client needs, discussion of approach, refinement of output and final delivery
IMPACT DELIVERED
  • Became an integral part of the client’s strategy and insights team
  • Helped the client team stay ahead of competition and fast-moving payments markets– competitor products/solution launches, partners, strategic moves; mapping of white spaces and potential opportunities
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What we have done

Market entry strategy for a prominent Middle-Eastern money transfer and payments provider
What we are proud of

>50%

savings in staffing costs

25%

increase in outreach

Strategy research and customer sentiment analysis for a Fortune-500 fintech solutions provider
What we are proud of

>50%

savings in staffing costs

25%

increase in outreach