Content Management Support for the Wealth Management Arm of a Financial Major

  • We work as an extension of the client’s wealth management team to meet all content-related requirements

  • The client does not have an onshore research publishing team

CLIENT CHALLENGES
  • The wealth management arm of a financial major required editing, writing, formatting and design support for a range of reports and marketing material
    • The scope of work also included
    • repackaging content from brochures, blogs and social media to compile white papers and summarising long reports into blogs
    • editing research reports
    • formatting and designing (including creating infographics) reports, blogs and white papers using InDesign and Illustrator
OUR APPROACH
  • We deployed a team of 2 design and digital media specialists and 2 editors/content writers
  • The Acuity team works closely with the onshore team on generating content for the business unit’s webpages
IMPACT DELIVERED
  • The Acuity team is fully integrated with the onshore team and is actively involved in projects relating to research and website content
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