Strategy support to a crypto reputation management firm

  • Acted as an integral part of the client’s team

  • Compiled crisp, executive-ready decks that client shared with customers

  • Helped the client team build a product and stay ahead of the competition

  • Freed up the client’s bandwidth by optimising enterprise-level tasks and delivering efficiencies


CLIENT CHALLENGES

  • Client required communication strategy analysis and sentiment analysis of various crypto firms during a crisis
  • Key requirements:
    • Communication strategy via analysis of communication across social media platforms of crypto firms after a crisis
    • Sentiment analysis of crypto firms within a specific timeline in social media, primarily Twitter
    • Support on developing a product that tracks crises across the crypto sector on a daily basis and buckets them into different categories based on impact and likelihood score

OUR APPROACH

  • Collaborated with the client stakeholders on projects to understand requirements, discuss approach and refine output, and for final delivery
  • Conducted research to collect and synthesise relevant information available in the public domain
  • Analysed and synthesised information from various sources to prepare detailed decks
  • Delivered insightful decks based on comprehensive research from open data sources
  • Provided analysis of the data collated

IMPACT DELIVERED

  • Acted as an integral part of the client’s team
  • Compiled crisp, executive-ready decks that client shared with customers
  • Helped the client team build a product and stay ahead of the competition
  • Freed up the client’s bandwidth by optimising enterprise-level tasks and delivering efficiencies
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