-
4.8 out of 5.0
average feedback score
-
100+
projects delivered
-
25-30%
improved front office effectiveness
-
4+
office locations supported
CLIENT CHALLENGES
- The client is a US-based tech-focused investment bank that has partnered with Acuity since 2022
- The primary objective was to set up a team who could support the marketing team in the creation of database-driven marketing materials
- Lack of a sophisticated database and issues in coordination between multiple vertical-specific teams
- Requirement of large volume of marketing content coupled with inefficient processes strains the company in terms of cost
- Limited visibility and low levels of organic traffic on the website primarily due to underdeveloped marketing strategies and insufficient content publishing efforts
OUR APPROACH
- Instantly deployed multidisciplinary team with various domain experts for value-added support and operated as a central team to support multiple client offices
- Reduced due diligence and other dispensable efforts, enabling client to increase focus on high-value marketing activities
- Supported low-bandwidth marketing team with high-quality materials, quick turnaround times and multidisciplinary delivery structure
- Reduced turnaround time by 30% to ensure well timed content publishing
- Timely delivered high-quality marketing materials which required little to no updates from the client
- Adoption of standard methodologies to ensure consistent output and quality
IMPACT DELIVERED
- End-to-end support for various marketing initiatives by timely delivering, insightful and high-quality deal readers, newsletters, index monitoring & public comparables with little or no supervision
- Pure extension of onshore teams supporting marketing heads and associates
- Automated data collation from databases and other charting procedures to improve report quality
- Improve turnaround times and data tracking, resulting in effective project management
- Leveraged our experience in working on similar processes with other investment banks and implemented best practices
Thank you for sharing your details
Your file will start downloading automatically
If it does not download within 1 minute,
Share this on
