Procurement in non-Food FMCG Industry

  • Macro-economics/ regulation

  • Sourcing dynamics/ challenges

  • Coping mechanisms

  • Sourcing cost reductions by 10-15%


CLIENT CHALLENGES
  • Client was looking to launch select products in skincare and OTC segments in Nigeria
  • The objective was to understand:
    • Macro, political/regulatory, and other domestic factors impacting sourcing decisions in the country
    • Manufacturing footprint and capabilities of FMCG MNCs and major local players operating in Nigeria
    • Sourcing dynamics of finished goods and raw materials in the non-food FMCG domain
OUR APPROACH
  • In-depth secondary and primary research was conducted to understand:
    • Macroeconomic, infrastructure, and other domestic factors impacting the business environment in Nigeria
    • Manufacturing footprints of players, and the extent of finished goods imports across categories
    • Sourcing patterns of finished goods and raw materials, as well as the macroeconomic/ regulatory/political factors shaping the sourcing decisions
    • Potential bottlenecks in sourcing
IMPACT DELIVERED
  • Helped the client to identify/ ascertain:
    • Manufacturing facilities of key players, degree of imports (finished goods and raw materials – across categories)
    • Impact of import restrictions (due to currency devaluation) and other domestic factors on from sourcing
    • Coping mechanisms of companies in dealing with sourcing challenges
    • Key distributors for raw materials
    • Critical success factors for procurement of FMCG players operating in Nigeria
    • The approach to reduce costs by up to 15% for sourcing raw materials, compared to the existing scenario
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