Market feasibility and competitive landscaping in consumer healthcare

  • Advised client on market attractiveness for peppermint oil-based products to treat irritable bowel syndrome (IBS)

  • Helped client understand key opportunities and key activation levers to unlock value


CLIENT CHALLENGES
  • Assess and analyse consumer healthcare market with reference to treatment for IBS
  • Detailed profiling of competitors’ products in the peppermint oil-based product category
  • Understand unmet need, entry barriers and commercial attractiveness of peppermint oil-based products to treat IBS
OUR APPROACH
  • Conducted secondary research for market assessment
    • Current market size and total market potential for consumer healthcare products
    • Market sentiment related to need for and acceptance of consumer healthcare products
    • In-depth analysis of trends, drivers and latest M&A, profit and loss assessment
  • Competitive analysis
    • Detailed profiling of competitors’ products in the same product category
    • Analysed impact on target market based on change in end-user buying behaviour
    • Benchmarked client vs competitors in terms of product features, pricing, reach and brand value
  • Viability assessment
    • Target patient populations with clinical significance
    • Potential tapping points in the clinical guidelines and treatment protocols
    • Unmet needs, barriers and strategies to overcome barriers
VALUE DELIVERED
  • Evaluated business opportunities based on growth potential and client’s current capabilities
  • Identified competitors’ key marketing strategies and assessed their impact on the target audience to formulate best-in-class strategies
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What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Pitchbook standardisation for a US investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Support for a Europe-based mid-size investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

ECM support for a UK-based bulge-bracket investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Rating advisory for China-based, Greater-China-focused commercial bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Sector dedicated and integrated IB + BIS support to a North American Global Investment Bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Corporate finance and capital markets support to a UAE-based bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Investment banking research and analytics support to a UAE-based commercial bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Cross-functional support to one of the top banks in Oman
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

US-based private, independent boutique advisory firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Rating advisory for Singapore-based, Asia-focused commercial bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Loan syndication support for a global investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Sustainable finance support for a global investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Strategic research for a global commercial bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Centralised risk data warehouse including APIs for a bulge bracket investment bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Enterprise Application Development And Data Management Streamlining For a US Pension Advisory Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Study of small business owners, conducted for a leading financial institution
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Market size, share and industry analysis for a leading consulting firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Imparting understanding of luxury goods usage
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

ESG Research
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

ESG & Climate Change Research
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

ESG and Sustainable Development Goals Research
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

eNPS for a Global Hospitality Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Restructuring client reporting process for a top-15 private asset manager
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Setting up a client services team for a global asset manager
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Emerging Regulatory Risk Adherence for a Global Financial Services Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Roadmap for Products and Services in Smart Utility Segments
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Corporate Finance Support for Potential Divestitures and Investments in Oil and Gas Assets
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Market Assessment – Electric vehicle market
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Upstream O&G Target Analysis and M&A Support
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Market and Competitive Intelligence for an Energy focused PE Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

M&A Support for an Upstream Oil and Gas Deal
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Fuel Retail Market Study for Target Geographies
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Financial Health Analysis of a Target Oil & Gas Company
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Target Evaluation through Financial Performance Analysis
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Market Assessment of Facility Management Services for an European Utility
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Portfolio Monitoring for a US-based Global PE Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Research support for a real estate-focused private equity fund
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Post-Trade Monitoring Support – Large Global Asset Manager
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Clearing Alert Backlogs – A Global Mining Firm
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value

Research Publishing Solutions for a South Africa-Based Investment Bank
What we are proud of

market attractiveness for Peppermint oil-based products to treat irritable bowel syndrome (IBS

Key opportunities and key activation levers to unlock value