Competitive benchmarking and performance gap analysis

  • Identified opportunities for expansion and plausible revenue streams

  • Identified potential geographies and activation levers from competitors


CLIENT CHALLENGES
  • Expanding its geographical footprint and product portfolio
  • Developing a roadmap for launching products in new and emerging-market segments
  • Identifying potential activation levers and competitors’ strategies
  • Identifying plausible challenges during expansion
OUR APPROACH
  • Benchmarking competitors based on
    • Operating segments
    • Geographical footprint
    • manufacturing and sales
    • Products and pipeline
    • Peer analysis and scoring
    • Collaboration and partnerships
    • Impact of competitors
  • Industry profiling based on
    • Market size, industry growth
    • Trends, drivers and challenges
    • Country policies
    • M&A target screening
    • Regulatory research
VALUE DELIVERED
  • Evaluated relative position of the company in each therapeutic area and overall
  • Helped client understand key opportunity areas and key activation levers to unlock value
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