Game-changing Digitalization Ups the Ante for Pharma Innovation

The 15th annual eyeforpharma conference held in Barcelona, being one of the largest commercial pharma summits in Europe, provided us the opportunity to meet and interact with the industry’s key stakeholders that included healthcare professionals, technology partners, and patient associations who participated in workshops/ symposiums to assess the role of digital technology in the healthcare sector. Here, we would like to present a summary of some of the engaging discussions that revolved around the theme of digital innovation and its impact on the stakeholders.

Key Takeaways

Three trends: Understanding the latest on digital innovations in pharma and how customers are set to benefit from them.
Limitations: Identifying and analyzing the limitations of the current digital offerings.
Future demands: Examining the evolution of a new business architecture.

Game-changing Digitalization Ups the Ante for Pharma Innovation

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