Building and distributing emails, nurturing a list of prospects, extracting reports to shed light on performance and continuously fine-tuning campaigns based on analytics require a dedicated team of marketing automation experts. Unfortunately, these are the very processes that are most often deprioritised and ignored as asset managers and organisations in the financial services industry continue to suffocate under diminishing margins.
As marketing budgets shrink and marketing automation platforms are sidelined, organisations lose valuable communication lines and opportunities for AUM growth.
Learn more about why asset managers are turning to Acuity Knowledge Partners to cost-effectively augment operational capacity and escape this trap.
Benefits and impact
Accelerate email building with overnight support
Implement complex personalisation and distribution flows
Access email best practices and responsive design philosophy
Dynamically scale capacity up and down
Access platform-agnostic expertise
Be introduced to flexible engagement options