Cotton, a key raw material for the textile industry, is considered one of the dirtiest crops. Over 75% of the world’s cotton is sourced from emerging markets, with the largest demand coming from the US, China, Europe and Japan. Many global apparel brands are now shifting to sustainable sources to fulfil their cotton needs. However, we are not convinced.

Key Takeaways

In this webinar, Charanjit Singh, our head of ESG Investment Research, highlights:
1. How investors are being misguided as companies choose to bank on the Better Cotton Initiative (BCI) and not on organic cotton in their drive for ‘sustainable sourcing’ of cotton
2. Key differences between the organic cotton and the BCI farming process and reasons that explain why the belief that all BCI cotton is ‘sustainable’ is flawed
3. Insights into sustainability characteristics of BCI farming, based on independent third-party studies
4. Material differences between the true price and the market price of cotton given significant externalities of cotton farming
5. Way forward for investors to drive sustainable sourcing of apparel raw materials

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