FMS Newsletter

As we move closer to Q4 2022 and the financial sector continues to adapt to the challenging geopolitical situation in Europe, Acuity is geared up to deliver holistic insights and solutions for fund marketers.

We are pleased to share that Acuity is now officially recognized as a partner by Seismic, a provider of sales enablement solutions. This will strengthen our endeavours to support financial services firms to make best use of their Seismic platform. In the previous editions of #Trending, we showcased some of our budding and talented thought leaders, who covered a number of pertinent topics ranging from RFPs to marketing materials. This time around, we present a unique success story that has been pivotal in our consultant database solutions. We also examine various trends that shape the digital marketing, RFP and consultant database segments. We hope you enjoy this edition of #Trending.

Sailaja Devireddy, Head of Fund Marketing Services

Leveraging search engine optimisation/paid ads to boost return on investment in asset management   Content optimisation via smart templates: Letting machines do the ordinary so RFP writers could focus on the extraordinary
Blog   Blog
A quick guide to understanding the impact paid SEO advertisements have in elevating AUM gains for asset managers

  Find out how smart templates are leveraged to create first responses in record time and help RFP writers focus on other strategic areas

Elevating Consultant databases: Leverage smart technologies to achieve enhanced product visibility   New video: Acuity’s award-winning EDGE consultant database solutions
Blog   Blog
Learn how sales, sales support, operations and other key pillars can collaborate to ensure maximum growth

  Will gamification be the next step in the evolution of marketing for the financial services sector?


Digital Marketing Solutions

  We offer comprehensive digital marketing solutions to asset managers, wealth managers and other financial services organisations to help them stay ahead of the competition and adapt to the changing consumer behaviour.  

Acuity Knowledge Partners (Acuity), formerly part of Moody’s Corporation, is a leading provider of bespoke research, analytics, staffing and technology solutions to the financial services sector.

Headquartered in London, Acuity Knowledge Partners has nearly two decades of experience in servicing over 420 clients by deploying its 4,100+ specialist workforce of analysts and delivery experts across its global delivery network. We provide our clients with unique assistance to innovate, implement transformation programmes, increase operational efficiency, and manage costs and improve their top lines. These services are supported by our proprietary suite of Business Excellence and Automation Tools (BEAT) that offer domain-specific contextual technology. Acuity Knowledge Partners is backed by Equistone Partners Europe, a leading private equity organisation that backs specialist growth businesses and management teams.

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